Personalized And Dynamic Content

The Noxum GmbH supports the Noxum GmbH, specialist for content management and Web systems dynamic imaging, editorial solution when you create personalized and dynamic content using a dynamic imaging. The Noxum Image Builder can be predefined static image templates combined with dynamic content such as graphics, pricing information, or number of pieces and this generates individual images. The content can either be manually entered or directly be on-the-fly from a defined source such as a connected merchandise management, product information management or media asset management system. The individual images are the publication in appropriate channels such as websites, E-catalogs, online stores, newsletter, email or mobile Web automatically available. Service for companies and their customers the significant overheads which means the combination of dynamic content to the templates for the marketing and graphics departments, can be significantly reduced. In the case of the link of the image Builder to the Database the data need to be collected not only and error can be excluded by copy & paste in this process. This increases the quality of information and communication in the market shortens the.

In the face of today’s customers, media usage behavior, it becomes increasingly important to communicate information quickly and with added value in the market for companies. Through the publication in the appropriate digital channels companies can meet the information needs of their customers targeted with current information. The customers receive information about the products of interest at a glance in their preferred medium. Through the personalized content, they are supported in their purchasing decisions. Processes – sure and shorter company can through the use of the image Builder both time and costs of producing images with personalized content save a – continuous compliance with your corporate design. This is achieved by shorter review cycles in the production and post production by Graphics, Central and secure process management, creation and publication of personalized images for different publishing channels, reliable connection to third-party systems for up-to-date content and reduce translation costs through language-neutral graphics. The Noxum Image Builder is successfully in use at Duttenhofer group to create the personalized content of their products for six online portals. Thus, Duttenhofer can graphics processes supporting its marketing department and publish personalized product information updated daily in the shops.